Pop Warner Little Scholars Names ASEP Official Online Coaching Education Provider

Author: ASEP Marketing

07/01/2011

Pop Warner Little Scholars, Inc., the nation’s largest and oldest youth football, cheer and dance organization, announces a multi-year partnership with American Sport Education Program (ASEP). ASEP will be named an official online coaching education provider of Pop Warner, and Pop Warner will be named an official youth football and cheer partner of ASEP.

Pop Warner implemented its mandatory coaching education program in 2005. The program requires that each head coach complete a Pop Warner approved coaching course in order to foster a safe learning environment for its young participants, and further the educational mission of Pop Warner.

ASEP’s program enables Pop Warner to offer its online course options to cheerleading and dance coaches as well as football coaches. The ASEP Program will offer a comprehensive youth football, cheer and dance curriculum-designed by Pop Warner and ASEP-that includes coaching exercises, activities, videos and quizzes to reinforce key coaching tactics.

“The Pop Warner program strives to instill the highest levels of sportsmanship, scholarship and safe play in our young athletes across the country,” said Jon Butler, executive director of Pop Warner Little Scholars. “Our partnership with ASEP will provide an unparalleled and comprehensive coaching education and recertification experience for our football, cheer and dance coaches. The Pop Warner mission begins with our coaches, so it is imperative that each coach is educated and trained to the highest standards.”

“We’re delighted to be helping Pop Warner Little Scholars provide a quality coaching education program for its football and cheer coaches,” says ASEP executive director Jim Schmutz. “The influence of a coach, especially at the youth levels, cannot be underestimated. To have the opportunity to help PWLS coaches provide a safe and positive sport experience for its millions of young athletes, and a more fulfilling and enjoyable experience for themselves, fulfills our mission at ASEP.”

About Pop Warner Little Scholars, Inc.
Founded in 1929 and headquartered in Langhorne, PA, Pop Warner Little Scholars is the world’s largest youth football, cheerleading and dance organization and the only youth sports organization that mandates academic proficiency as a prerequisite for participation. Currently over 400,000 youth participate in Pop Warner programs in 43 states, Scotland, Germany, Russia, Japan and Mexico. The NFLPA estimates that 70% of all current NFL Players began their careers in Pop Warner. For more information on Pop Warner please visit www.PopWarner.com, join our Pop Warner Facebook Fan Page and follow us on Twitter at Twitter.com/Pop_Warner.

Media Contacts:
Alexandra Paparsenos
Pop Warner Little Scholars, Inc.
apaparsenos@ctpboston.com
(617) 412-4000

Mark Allemand
ASEP Marketing Manager
MarkA@hkusa.com
(217) 403-7523